Chevrolet Beat: New 40 MPG Chevy Coming to US Market
With a stock price that hasn’t been this low since the Eisenhower administration, GM is shifting the focus of its auto production away from big pick-ups and toward small cars like the new Chevrolet Beat.
“The long product development cycle for cars has made it tough sledding for all of the American automakers, but they are making the transition to more fuel efficient cars. The Chevrolet Beat should sell very well to customers who are concerned about rising gas costs,” says Ron Sturgeon, owner of a DFW luxury car rental company.
The Chevrolet Beat was one of three non-hybrid concept cars that GM introduced at the New York International Auto Show in 2007.
In addition to the Beat, GM also showcased two other compact concept cars: the Groove and the Trax. Auto enthusiasts cast their votes for the best of the three concept cars on the official GM survey website.
So far, the Chevy Beat has been the favorite among survey participants with 885,000 votes, 46% of the total number of votes cast. It also got the nod from Wired Autotopia’s Chuck Squatrilia as a heart stopping Aveo in hot pants. Its highly chromed interior is wickedly cool, but we will have to see how much of it makes it into the production version of the Beat.
Originally, the Chevy Beat was going to be produced for sale in Europe and Asia only, but high US gas prices have prompted GM to offer the Beat in the American market.
The Chevrolet Beat is a two-door subcompact that gets an impressive 40 miles per gallon. The 1.2-liter supercharged engine promises to deliver fuel efficiency, decent acceleration, and a fun driving experience.
Sturgeon, who also owns a exotic car sharing club in Dallas TX and a business that provides fantasy sports car driving tours is impressed by GM’s innovation. “The Beat is going to be the most fuel-efficient car in GM’s line-up,” he says.
The Beat will not arrive at US dealerships for more than a year, but it should sharpen GM’s appeal to drivers feeling pinched at the pump.
Eric on July 9th 2008 in Chevrolet




[Photo Credit New Line Cinema for both images.]









